Bonjour!
I am a Design executive who believes in the transformative power of creativity and beauty to drive change. I live everyday with a passion for crafting flawless customer experiences that deliver Joy at scale while driving business growth. Currently, I lead digital-first transformation at Wells Fargo, enhancing Banking, Wealth management and our AI powered assistant, Fargo for over 30 million customers. My expertise lies in experience design, creative strategy, and end-to-end customer experiences.
I thrive in roles that connect full customer journeys, delivering high impact creatively driven work through team leadership, mentoring, and collaboration. I’m passionate about building environments that foster innovation, craft, and cultural growth.
Based in Brooklyn, I bring a global perspective to my work, having lived in Manila, Paris, London and New York.
Specialties & Expertise
- Transformation Design Leadership
- Creative strategy & execution at scale
- End-to-end customer experience design
- Emotional and behavioral insights to inform creative decisions
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Growing & mentoring design teams that thrive
Industries
Tech, Finance, luxury, CPG, Fashion / Beauty, Travel, Automotive and Health & Wellness.
Recognition
- Founding Member Design Executive Council
- Executive Board Member NYC SALT
- Featured in Design Leadership Chronicles, a graphic novel about organizational change
- Winner of Cannes Lions, One Show, Clios, Art Directors Club, and London International Awards
- Jury member for international award shows
- Honored as a Working Mother of the Year by She Runs It
Contact here
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